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It's great to know that children don't need technological toys to have fun! Silly Bandz are fun, colorful, shaped bracelets that don't require an on/off switch, batteries, or a television. After ... their introduction in 2008, Silly Bandz slowly infiltrated the toy market, then burst into popularity in early 2010. The Silly Bandz are successful because they are inexpensive, fun to collect, and you can wear and trade them with friends. They all have their own unique, special shapes and colors, and retain these colors well after you wear them, or even use them as rubber bands! There is no other product out there like Silly Bandz, and even the competition can't compete with the originals! Silly Bandz have been on the toy market for a short time, but their appeal lies in the fact that they are affordable, fun to collect and a joy to share and trade with others. They are manufactured and distributed by BCP Imports, the same company that created and manufactures the Livestrong bracelets for Lance Armstrong's foundation. By creating these Silly Bandz with silicone rubber, they not only function as their intended purpose (a rubber band), but their ability to hold their shape even after use make them a joy to use again and again! Silly Bandz come in a wide variety of designs and styles. With fun designs and shapes, such as animals, words, and holiday shapes, there's something for everyone. Also, Silly Bandz offer a variety of bands that are UV activated and change color in the sun, some that are thermo-activated, and some that even glow in the dark! Top brands have "banded" (pun intended!) with the Silly Bandz brand, and the company now offers Silly Bandz packs including the shapes of Justin Beiber, iCarly, Barbie, Spongebob Squarepants, Dora the Explorer, and Marvel comic characters such as Spider Man, Captain America, and the Hulk. Children young and old enjoy the fresh concept of Silly Bandz, and grade school to high school kids enjoy the appeal of Silly Bandz as a fad and a fashion trend together as one!